понедельник, 22 июня 2015 г.

Digital Asset Management for the media and entertainment industry

Digital Asset Management for the media and entertainment industry

Accenture’s fully integrated Digital Asset Management solution enables companies with rich media—everything from video, music, photos and images to film and audio clips—to create, manage, archive and re-purpose assets through multiple channels to drive new revenue streams and realize operational efficiencies.


The solution involves workflow re-design, enterprise software and technological support for multiple video and audio formats.


Entertainment studios, broadcasters and post-production houses can use the Digital Asset Management solution and benefit from the ability to:


  • Preserve and re-use digital assets for future use.

  • Facilitate centralized access to content across the enterprise.

  • Improve workflow.

  • Minimize time-to-market.

  • Enhance business decisions

  • Identify and leverage new business models.


Among the revenue-generating benefits that the solution can bring to organizations are enhanced merchandising and licensing opportunities, new markets for existing digital assets, expansion into new digital channels, increased market share and revenue through shorter production and distribution cycles and improved customer retention and acquisition.


Original article and pictures take www.accenture.com site

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